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Social media is the backbone of marketing- be it a website, or any social media platform like Instagram, Facebook, or LinkedIn. With the vast amount of tools, content, media, and information available, navigating these waters can seem daunting at first glance, but not to worry! As a digital marketing and […]
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What is UGC? User-generated content (UGC) is any media made and shared by regular people instead of a brand or company itself. Examples of UGC include images, videos, reviews, and social media posts. It is content that users, clients, or supporters of a good, service, or brand willingly create. UGC […]